Influencer Design Collaboration

Bright living room in the attic with a minimalist beige carpet featuring black lines.

Open-plan living room in mid-century decor style with a light carpet featuring a black line design.

Mid-Century meets Japandi

In recent years, the Mid-Century interior design style has become one of the most popular and trendy movements in the world of interior design. This is a retro style that was particularly popular in the 1950s and 60s in the USA. Concurrently, the "Japandi style" has emerged in recent years and is gaining increasing popularity, but how does this design style fit with Mid-Century design and what distinguishes it? Ingo, known as mr.roofpot, is an influencer who addresses these very questions and perfectly combines both design styles.

Instagram Interior Blogger

He is a successful influencer on Instagram and an interior blogger with a focus on Mid-Century and Japandi design styles. On his Instagram account, he shares his latest projects, tips and tricks related to the topic, and gives his followers insights into his work and personal style. The Mid-Century style is characterised by clean lines, simple shapes, and organic materials such as wood, wool, and leather. The focus is on functionality and simplicity. But how does #Japandi, a style defined by the combination of Japanese minimalism and Scandinavian coziness, fit into this design? Ingo demonstrates that it is primarily about the combination of materials and textures. Both styles utilise natural materials like wood and leather, but also incorporate textiles such as wool and linen to create a cosy atmosphere. The colour palette is similar as well, featuring plenty of wood and neutral tones of beige, grey, and white. In his projects, Ingo combines Mid-Century design elements like wooden, wool, and leather accents with Japanese influences such as minimalist furniture and natural stones. This results in a unique combination that creates a modern yet cosy space.

Stylish rug in beige with black lines as an accent in retro-style living room.

Designed by Mr. Roofpot

For NainTrading, Ingo has utilised his sense of design along with the associated forms and colours. As our first influencer design collaboration, he has created a Berber collection that perfectly reflects his interior style. The result is hand-knotted Persian rugs in a modern Moroccan look that integrate seamlessly into the Mid Century style. Ingo's work has inspired many people and helped them find their own style. With his focus on sustainability and quality, he also sets an example for more conscious consumption and responsibility towards the environment. His commitment to environmental protection is reflected in his material choices, which often utilise recycled or sustainable materials. Especially through the use of these materials, one can enjoy these high-quality products for a long time. Overall, Ingo is a fantastic influencer and designer who bridges two unique interior design styles. Through his work and his focus on sustainability and quality, he is a role model for many people seeking inspiration for their homes. @Ingo alias mr.roofpot, thank you for the great collaboration.